Let the numbers do the talking. In advertising and marketing, quantitative data and measurement of
various activities is essential. Website performance is an excellent method to analyze these activities.
Show clients how effective their website is through website performance reporting that outlines
different statistics such as number of site visitors, pages viewed, etc.
Reports also feature statistics surrounding specific user data related to what type of Internet
Browser and what type of computer platform/operating system visitors are using. This data is important
in ensuring that the website is designed to properly function on all Internet browsers and computer
platforms for optimal visitor experience.